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Internet Marketing News and Press

Google Latin America Speaks at a WSI Training Event in Mexico City

Aug. 31, 2009

- Local WSI Internet Marketing Consultants Learned the Latest in Search Marketing from Google Representatives -

Mexico City, Mexico, June 8, 2009… WSI, the world’s leading provider of Internet marketing solutions and a global leader in Internet marketing franchising, organized a 2-day Internet marketing training event in Mexico City where local WSI Consultants convened to learn the latest best practices in search engine marketing, social media marketing, conversion architecture and more. The event also featured Eric Castillo, a representative from Google Latin America, who delivered a presentation on today’s most effective search advertising techniques to increase targeted traffic to a website.

Ron McArthur, President of WSI, says, “The Latin American market is one of the fastest growing markets for Internet marketing. More and more business owners are embarking on the opportunity of online advertising, especially since it is one of the most cost-effective and results-driven forms of marketing in today’s economic climate. Our certified WSI Internet Marketing Consultants have been trained by leading industry experts, such as Google, to ensure that they provide Internet marketing strategies that drive results. We are very pleased to have Google join us in Mexico City and all the attendees benefited a great deal from their presentation.”

Close to 30 Internet Marketing Consultants attended the 2-day event and each left with a stronger understanding of today’s best practices in paid search advertising, organic search optimization, social media marketing and conversion architecture platforms. Each presentation was specifically catered to the Mexican market. Other presentations were delivered by select Production Centers in the WSI network, such as Infolink, which is based in Mexico, Voloper Creations, WSI Search Results and Social Mindz, all based in Toronto, Canada.

Ron McArthur, President of WSI, mentioned that WSI takes pride in leading the change in the fast paced Internet marketing space and, therefore, staying abreast of how to best leverage the power of the Internet to help local business owners profit online is one of WSI’s top priorities.

About WSI – we simplify the Internet:
WSI leads the global Internet industry offering best of breed Internet marketing solutions to suit the needs of multiple industries. The company has the world’s largest Internet Consultants’ network of over 1500 offices in 87 countries and a 150 person strong head office in Toronto, Canada. WSI Internet Marketing Consultants have helped thousands of small- and medium-sized business realize their online marketing potential. By using innovation Internet technologies and advanced Internet marketing strategies, businesses can have a WSI Internet Marketing System tailored to their individual needs to elevate their Internet presence and profitability to new levels. In 2008, WSI is the proud recipient of 7 Standard of Excellence Awards at the Annual WebAwards Competition organized by the Web Marketing Association (WMA). The company has held the Number 1 spot in Entrepreneur Magazine’s Franchise 500 listing for over 7 years in a row. With the support and cooperation of its customers, franchise network, employees, suppliers and charitable organizations, WSI aims to help make child poverty history through its global outreach program. For more information about WSI’s offerings and business opportunities, please visit our website at

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